Outputs

A mixed-methods study of 100 athletes and 12 interviews in Poland, Türkiye, Belgium and Norway. It maps what athletes already bring to business, what they lack, and how the barriers differ by country.

A self-assessment of fifteen to twenty minutes that shows what you already bring from sport, where the gaps are, and where to start.

Sixteen practical tools in four modules, from identity beyond sport to cash flow, each with a worked example and a worksheet.

Stories of athletes who built something beyond sport, a catalogue of online courses, most of them free, and a directory of books, podcasts and talks.

A directory of support across Europe and the partner countries, searchable by need, stage, country and sport, and a step-by-step guide to building your own network.